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SPAR
Group Enters China with Joint Venture Agreement; Company to Offer Retail
Marketing, Merchandising Services, Introduce Branded Products Throughout
Country - Press Release
February
17, 2005
TARRYTOWN, N.Y., Feb 17, 2005 -- Further expanding its international
penetration, SPAR Group, Inc. (SGRP) today announced it will enter the China
market through a joint venture agreement with the SIMS Trading Company Limited
a division of CITIC Pacific Co. Ltd., which has offices and coverage in over 50
cities including Shanghai, Beijing and Guangzhou, as well as Hong Kong.
SPAR
Group said it will hold a 50% ownership interest in the new entity, which will
operate under the SPAR name and will provide merchandising and related
marketing services to manufacturers and retailers throughout China and Hong
Kong.
"We
believe our organization is the only one of its kind in China offering a truly
national merchandising service, giving SPAR Group and our clients in China and
throughout the world a strategic advantage in one of the world's fastest
growing economic regions," said Bob Brown, SPAR Group's chairman and chief
executive officer. "We already are in discussions with a number of large,
global companies to help them improve the in-store presence of their
well-recognized branded products to the Chinese marketplace.
"The
importance of China to the international consumer package goods manufacturers
and to the large international retailers is well known and represents an area
of tremendous growth opportunity," Brown said. "With SPAR Group's ability to
operate all systems and reports in Chinese and English, and report real time,
24/7, throughout the world, we believe we will be able to help manufacturers
and retailers gain significant market penetration and establish lasting brand
value in a market where an ability to get products on shelves is very
difficult."
Mr
Glenn Smith, CEO of Sims Trading, the partner in the Joint Venture, said, "We
are excited to be partnering with SPAR Group, which is a proven, international
leader in our industry. Our joint venture now allows us to offer SPAR Group's
state-of-the-art merchandising services, reporting and technology which will
result in a much higher level of retail execution in a rapidly changing
economic landscape."
SPAR
Group has been rapidly expanding its international presence, having initiated
joint venture agreements in India, Turkey and South Africa last year and more
recently, in Romania since establishing the first JV in Japan in 2001. SPAR
also has a wholly owned subsidiary in Canada.
SPAR
Group is a diversified international marketing services company, providing a
broad array of productivity enhancing in-store services including the use of
RFID for in-store services to help Fortune 1000 companies and retailers improve
their sales, operating efficiency and profits. The company provides in-store
merchandising, in-store demonstrations, technology, and research to
manufacturers and retailers covering all product classifications and all
classes of trade including mass market, drug store, and grocery chains
throughout the United States and internationally.
Certain
statements in this news release are forward-looking, including, but not limited
to, the company's and its joint venture's ability to successfully penetrate the
China market. The company's actual results, performance and trends could differ
materially from those indicated or implied by such statements as a result of
various factors, including (without limitation) the successful implementation
of the joint venture agreement, the economy in China, the continued
strengthening of SPAR Group's selling and marketing functions, continued
customer satisfaction and contract renewal, new product development, continued
technological superiority over its competitors, continued availability of
capable dedicated personnel, continued cost management, the success of its
international efforts, success and availability of acquisitions, and other
factors, as well as by factors applicable to most companies such as general
economic, competitive and other business and civil conditions. Information
respecting certain of these and other factors that could effect future results,
performance or trends are discussed in SPAR Group's annual report on Form 10-K,
quarterly reports on Form 10-Q, and other filings made with the Securities and
Exchange Commission from time to time.
To
learn more about SPAR and its unmatched retail merchandising programs, call
(800)314-SPAR (7727),email
servingyou@sparinc.com
or check www.sparinc.com.
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