SPAR Group
 

SYSTEM SPEEDS PRODUCT RESETS - MMR Mass Market Retailer  March 8, 2004

Tarrytown, N.Y. --- In partnership with Gladson Interactive, SPAR Group is introducing a new merchandising system that it claims cuts the time required for product resets by more than 30% while improving compliance.

The system replaces paper planograms with image strips showing each product in color as well as the brand name, size, bar code and the number of facings. Store associates or third-party merchandisers tape strips to the bottom of a shelf strip. Back tags also contain similar product photos and information and additionally show exact peg positions.

According to SPAR, the system allows fast, accurate resets even by trainees or associates lacking English-language skills. The product images are provided by Gladson Interactive, which claims to have the most comprehensive product photo database with 500,000 SKU images. SPAR Group has tested the strips and back tags in a number of national chains over the last six months.

To learn more about SPAR and its unmatched retail merchandising programs, call (800)314-SPAR (7727),email servingyou@sparinc.com or check www.sparinc.com.

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